What is SEO and How it works? A guide to Search Engine Optimization

What is SEO and How it works

In this post, there are some SEO tips for beginners. Consequently, Achieving visibility on the search engines is among most powerful ways to increase website traffic. Thus it helps you to present your content, service or product to somebody who could be intrigued by what you have to offer.

Important Techniques of Search Engine Optimization

It has been noticed products which rank on Google Search Engine trusted by their targeted audience and sales increases naturally.

If you create websites, then you should learn internet search engine optimization.

It is not a precise science because there are differing opinions about what works best. There are some awesome SEO tips for beginners so that they can follow which will make sure that their pages get well placed in the Google search engine results.

Common sense is always the best guide. Do not force anything merely considering the experts say so. If you are getting your primary keyword that contains a word which is difficult to read, then do not take it. Always bear in mind that your work will be for your readers who appreciate the smooth flow of content and not the stilted and unnatural keywords stuffing.

How Does Search Engine work?

Majority of the leading search engines uses their algorithm to determine where your web pages will be ranking.

The criteria vary from search engine to search engine, but all search engines have several common factors in them. All of them believe in the freshness and amount of content provided on a given website. The level of Google search engine optimization performed on the site and the value that website holds in the market are the major points to get rank.

Below given are some Effective Steps as to learn SEO online for free

SEO is a game of Keyword

These search engines always depend on keywords to rank your website. This Tutorial on search Engine optimization will surely help you to rank on Google SERPs.

Google Keywords Planner Tool, a tool inside the Google AdWords, lets you track keywords and find keyword suggestions. Browse the site and become familiar with how it works and after that utilize it for your benefit. Find keywords that can help you maximize your website’s viewership.

Use Google Trends; Google Trends tells you how searches on a topic change with time.

You can use it to predict whenever you must update and revise the pages and keywords for the season. You can look through it and compare several different terms at a time.

Add yourself to Google; Google will reward Google Plus users and businesses that are register on Google Maps. Take advantage and join Google business listing like it is the most famous internet search engine so far.

Have quality content; Quality content should have lots of original and error-free text. We should organize it like the latest website. This is what matters most with regards to Google Search engine optimization that you could control.

Hiring a pro website designer might help with cosmetics look of your website. It gives a serious impression in the eyes of your visitors. You will also want to be sure that you are not misleading visitors. They should be getting what they saw when they looked in the site’s description.

Create original content; Along with quality content make sure your content is unique. It means that each page of your website should have different content. However, if you’re content looks duplicate then you have to face the penalty for stealing the materials of others. Make your text original!

Include appropriate images; Quality images, tagged with right keywords, can also help your rankings with search engines. These techniques will definitely help you to rank and optimize on a search engine.

Use keywords; once, keyword research process gets over; select a primary keyword that relates to your content. Add those keywords throughout your content logically and ethically. Use the word a few times inside the page’s content in a manner which should sound natural and connects to the rest of the text.

Indulging in unnecessary keyword stuffing within your content will get you punished in the rankings.

Target the niche keywords with low competition: It involves at least a bit of keyword research on what makes your content unique. Maybe you are not just a clothes designer, but you are a geeky clothing designer.

Include only necessary Meta tags (Title, description, slug, alt text) in your HTML section.

Create your title tag in the head section of the page in which the main keyword should appear. Ideally, it should be at the beginning of the sentence. Use secondary keywords as well in your title, but try to make the flow as naturally as possible.

Include an H1 page title within the body section of your HTML including your primary keyword.  You should also include secondary keywords wherever possible.

Insert your primary keyword to reach a density of 1 percent to 2.5 percent overall. For instance, if your page has 1000 words of text, you would need to include your primary keyword ten times as to reach a density of 1%.

Structure your content so that your main page keyword appears twice in the initial paragraph.  In second article you can scatter the word through the rest of the text to attain the required density.

Your main page keyword should appear close to the beginning of the content, ideally in the first paragraph.

Write the body of the content so that each page has at least 750 words of text, this has to be a minimum eligibility criterion to rank on google.

Write in the comment section about which of the above mention SEO tips for beginners was hard to understand and thus, need to explain more. I’ll revert it soon personally.

About Roy Digital 89 Articles
A Delhi born Entrepreneur cum Trainer in Digital marketing. B.com graduate but more or less a technical guy. Completed 8 marvelous years in Digital Marketing field. In his past early days, he used to work in the call center but the evolution of Facebook in India had turned him into a technical freak. And since then he did not look back to any other ways around.

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